What we have learned building software for businesses.
What drives the cost of software, where AI pays off in a company and how development works. Plus eight case studies from our projects. We only write about what has worked for us in practice.
What drives the cost of a custom app: the five decisions that matter most
Price is the first question at every first meeting. You won't find a price list here, because every project is different and budgets vary. You will find the five decisions that move the price most, and the four questions an estimate starts from.
AI in the company: five deployments that actually paid off
Five AI features people actually use: receiving goods without retyping, an AI assistant for the team, energy offers in minutes, content ready for approval and AI with no internet. What we learned, and the one rule that holds for all five.
Why we start with a prototype, and why it isn't a demo
The biggest risk in a custom project is building the wrong thing. A prototype on your own data shows that at the start, not six months later. Here is how we work and what you get.

FoxFix
FoxFix: one system for a car service and detailing business. Enquiries, quotes, jobs, invoices and stock with no retyping. An estimated 40 fewer hours of admin a month.

Slevy a Akce
Slevy a Akce: a deals, leaflets and loyalty-card app for Czechia and Slovakia. Over 15,000 active users. New content is prepared by AI automation and the team simply approves it.

ZEUS Core
ZEUS Core: a system for selling energy. Electricity and gas pricing, a PDF offer, an e-signed contract and automatic commissions. An offer in minutes instead of hours.

ZEUS Core App
The ZEUS Core mobile app for energy customers: contracts, consumption, live electricity prices, a new offer in three steps and an AI assistant. For iOS and Android, ready for release.

Predictimo
Predictimo: AI football match analytics. Every day it automatically analyses matches across ten leagues and clearly shows what the data says. Subscriptions in three languages.

Bodka
Bodka: our own product, ahead of launch. It records a meeting, transcribes it and sums it up in bullet points right on the phone or Mac. No audio goes to the cloud.

Web Social Lions
A website for the Social Lions agency, which manages its own copy, references, videos and blog. Enquiries go straight to its inbox and admin. Czech and English.

Web Pražská energie
A new Pražská energie website: enquiries go straight into the CRM, partners have their own section and AI automation helps the editors create the best expert articles. +40% clicks from Google in 4 weeks.
Where is your company losing the most time?
Tell us what your team repeats every day or retypes between systems. We will get back to you and, on an intro call, talk through how to speed it up.